A cikin wani tsohon salon nunin titin jirgin sama tare da filashin filashi na paparazzi, mai zanen ya fitar da ƙarin kasuwanci, wanda aka keɓe, dawaki, ’90s da farkon Aughts-hoton da ya tuna da yanayi na gaba.
An kashe bikin cika shekaru 100 na Gucci da ban mamaki.
Alessandro Michele ya fito da sabon tarinsa na "Aria" ranar alhamis da safe ta hanyar fim na mintuna 20 wanda ya kawo masu kallo zuwa The Savoy a London, aƙalla cikin ruhu, inda aka taɓa yin amfani da mai kafa Guccio Gucci a matsayin ƙwanƙwasa.
A cikin wani tsohon salon nunin titin jirgin sama tare da filasha na paparazzi mai walƙiya, mai zanen ya fitar da mai tsafta, wanda ya fi dacewa, dawakai, 90s da farkon Aughts-hoton da ke tunawa da kakar wasa mai zuwa - tare da ɗan taimako daga abokinsa, Demna Gvasalia na Balenciaga.
Saita waƙar sauti mai ban sha'awa wacce ta mamaye ambaton alamar hip-hop, gami da Lil Pump's "Gucci Gang," Rick Ross' "Green Gucci Suit" da Bhad Bhabie's "Gucci Flip Flops," a matsayin abin nishaɗi, "Aria" ya kasance abin nishaɗi. buga - mai da hankali tam tare da mafi madaidaicin labari fiye da kumbura na alamar, mai cike da taurari, ma'aikatun "Ouverture" mai kashi bakwai. Kuma maimakon tarin mashahuran mutane, Gucci ya kasance tauraron, wanda ya dace da shekara ta tunawa.
"Na mayar da hankali ga DNA na alamar saboda yana cikin mine," in ji Michele game da fim din, wanda ya yi tare da darekta Floria Sigismondi. Ya rubuta rubutun ne, yana ta yayatawa game da karfin Gucci a al'adun pop, kuma ya kamanta asirinsa da kulob, wanda kawai a karkashin jagorancinsa, kowa da kowa ya gayyace shi.
Tarin ya mamaye tsararraki da tasiri, yana taɓa al'adar alamar tare da toshe kalar jockey, "Savoy Club" hawan kwalkwali da mayar da dokin gida ya zama kayan ɗamara mai ban sha'awa.
Haɗin kayan gargajiya na bourgeois na baya-baya - riguna da siket ɗin wando, jodphurs, takalma da jakunkuna na bel tare da kayan ado na bamboo - labarai ne kuma ƙari na kasuwanci ga madaidaicin alama, kuma an sake tabbatar da Gucci a matsayin mai aikin dawakai na riguna maras lokaci.
Duk da cewa gidan bai taba yin sirdi kamar Hermès ba, "Duniyar dawaki wani bangare ne na tatsuniya na fitattun duniya," in ji Michele na yadda ya kalli yin almara na Gucci. "Tarihi na wasu samfuran Faransanci nauyi ne mai ban sha'awa, amma ina da dakin gwaje-gwaje," in ji shi.
Ya ɗauki labarin lalata na Tom Ford daga 90s da farkon Aughts, ciki har da ƙarfin wuta, hannayen gashin fuka; yadin da aka saka, da wandon tambarin ƙaramar wando wanda aka ɗaure tare da bel ɗin doki wanda ya yi kama da abin sha'awa a sake sawa tare da famfunan slingback tambarin - da kuma rigar karammiski mai launin ja wacce ta kasance mai ringin wanda Gwyneth Paltrow ya saka a lambar yabo ta MTV ta 1996. Abun mai tarawa nan take!
Don haka, ma, zai zama suturar Gucci-gadu-Balenciaga mai sheki da suturar waje, wanda alamar ta bayyana a matsayin "girmamawa," amma babu shakka yana shiga cikin zazzabin haɗin gwiwar fashion na yanzu. Sha'awar Michele na tabbatar da tela na Gvasalia yana kan cikakken nuni a cikin girman girman layin backer akan ɓangarorin da yawa, gami da shuɗi mai launin shuɗi da baƙar fata GG sequin wanda zai yi kama da an ƙaddara don matakin wasan kwaikwayo kowane lokaci.
"Na gaya masa cewa ina so in yi wasa da salon wani gida," in ji Michele game da kiran farko da ya yi da Gvasalia, wanda ya kira abokinsa, yana bayyana cewa ya yi amfani da tsari da salon zanen. Silhouette na sa'o'i na Balenciaga ya fito a cikin tambarin tambarin GG, wanda aka sanye da siket masu tsaga da takalman fata na biyu, misali.
Daidaitawa ya kasance layin layi kuma yayi kyau, cikin launukan alewa, tare da blazers masu ƙirƙira biyu akan wando mai ɗanɗano kaɗan ga maza da mata, ko an rufe shi da tambarin GG na allover kaleidoscopic a cikin mafi sassauƙan siffofi, kuma akwai taɓawar kayan wasan motsa jiki a cikin nau'in puffers da wurin shakatawa.
Ko da yake akwai abubuwa da yawa da suka haɗa da jakunkuna da aka buga tare da waƙoƙin waƙoƙin Gucci, zoben hanci masu alama, sarƙoƙi na jiki har ma da kayan ado masu kyau, salon magpie na Michele na maximalist ya ɗauki ɗan kujerar baya don neman ƙarin kamanni. Ya ji sabo da shi. Amma haɗa kai - gudummawar sa guda ɗaya ga alamar da kuma salon - shine babban zuciyar aikin (duba minaudières da aka lulluɓe da crystal, kuma).
Michele ya kula da kiɗan, kuma ya yi la'akari da ra'ayi, yana shiga cikin wannan lokacin na haɗin gwiwar haɗin gwiwa, da kuma ɗaukar alamomi daga al'adun hacking / bootlegging Gucci ya rungumi, maimakon gujewa, ta hanyar haɗin gwiwa tare da GucciGhost, Dapper Dan da sauransu.
Kuma ko da yake babu wasu mashahurai a cikin gidan, ya ba da girmamawa ga rawar da Hollywood ta taka wajen yin tatsuniyar Gucci tare da salon cinematic na fim, da kuma tsofaffin fitilu na paparazzi na makaranta. Wadanda suka yi kama da yadda Gucci ya fara tashi zuwa wayewar al'adun gargajiya ta hanyar hotunan titi ta mai daukar hoto Ron Galella na Jacqueline Kennedy Onassis da sauransu a cikin '70s, kuma ya ci gaba da jan hankali a yau ta hanyar hotunan Lady Gaga da Adam Driver suna yin fim mai zuwa " Gidan Gucci" a Rome.
Tare da ido zuwa ga ruri na 2020s, akwai rigunan biki da yawa, ciki har da kyakykyawan yadin da aka saka da gashin fuka-fukan da ke bayyana rigar rigar rigar mama da ɗora a ƙarƙashin abin da ya yi kama da girmamawa ga rigar “Happy Birthday Mr. President” na Marilyn Monroe daga 1962, ita kanta ta zama abin girmamawa. haɗin gwiwa tsakanin sa'an nan upstart Bob Mackie da ubangidansa, tufafi zanen Jean Louis. Kafa mai launin kirim wanda aka yi masa jajayen fuka-fukai wani wasan wasan kwaikwayo ne.
"Ina son daraktocin tufafin da suka kirkiro mutane daban-daban," in ji Michele, tare da lura da yadda iyawar labarun su ta rinjayi tsarin kirkirarsa.
A ƙarshen fim ɗin, samfuran sun fashe cikin wata aljanna ta waje, lambun Adnin bayan COVID-19, turare mai kamshi, sanya lipstick da rungumar tsoffin abokai. Lokaci ne mai ban sha'awa daga alamar da aka haifa a Italiya, wurin da ya sha wahala kuma yana ci gaba da wahala sosai yayin bala'in. Kamar yadda Michele ta ce, "Wannan waƙar yabo ce ga rayuwa."