by LUKE LEITCH
Ba kamar a wasu manyan cibiyoyin Biritaniya ba - to, ba kamar Biritaniya kanta ba - wajabcin canji a Alfred Dunhill ya haifar da sabuwar gwamnati. Shugaba Andrew Maag da darektan kirkire-kirkire Mark Weston (dukansu a da na Burberry) Richemont ne suka zabe shi, kuma a wannan maraice sun ga mahimman bayanin manufofinsu na farko.
Babu tushe da reshe gyara ko kuma kamar yadda ku-ku kasance masu tattakin ruwa, wannan tarin bazara a maimakon haka shine sake fasalin tsarin siyasar da magajin Weston John Ray ya shimfida. Abin da ya rage shi ne ainihin tsarin sawa, kayan yamma, da na waje, gami da kyakkyawar rigar motar ruwa mai jakin ruwa da aka zana daga taskar Dunhill. Abin da aka yi watsi da shi shine tunanin cewa tarihin, da kuma tarihin Dunhill mai arziki da ban mamaki, zai ayyana makomarsa sosai. Akwai ɗimbin ɗimbin riguna masu kyan gani na zamani akan nuni a nan fiye da tun zamanin Kim Jones; Musamman kyau sun kasance jaket ɗin filin zaitun sateen, baƙar fata baƙar fata, da baƙar fata commuter jaket wanda duk wani matashi da ma'aikacin banki na London (ya kamata ya rage) zai so ya saka akan layin Jubilee.
Dukansu Weston da Maag daban-daban sun yi nuni ga yanki ɗaya musamman yayin da suke zana zanen su na Dunhill: Wani ɗan kunar bakin wake ne da aka nuna tare da ɗigon jirgin ruwa na Fox Brothers wanda aka sawa a waje, amma ana iya jujjuya shi zuwa wani ɗan roba na zamani na khaki. Weston ya ce, "Tarkon da za ku iya fada shi ne lokacin da kuka fara zama mai ban sha'awa. Don haka a nan, a gare ni, ba game da samun blazer ɗin kulab ɗin ba ne, amma wani abu kamar wannan, wanda ya fi dacewa. " Sabbin sneakers, sabon tsakiyar kunkuntar jean, da sabon fitarwa na yau da kullun a cikin salo mara kyau da aka ƙara zuwa ma'anar Dunhill - aƙalla, a fili - cikin sauƙi. Abu mai ƙarfi da kwanciyar hankali.
vogue.com