Howe Spring/Summer 2014: Chambray and Stripes

TSEEM CEEB/SUMMER 2014

Thaum tus tsim qauv Jade Howe tau tsim nws daim ntawv lo 'Howe' hauv xyoo 2001, nws tau raug lees paub sai thoob plaws hauv kev lag luam zam rau nws qhov txawv ntawm West Coast foundations thiab kho qhov muag.

Ib tug neeg nyob rau yav qab teb California, Jade tau siv ntau xyoo hauv kev lag luam nthwv dej thiab skate kev lag luam tsim rau mega-brands suav nrog Quicksilver, Hawaiian Island Creations thiab Fox Racing. Jade pom nws cov qauv tsim tau tawm tsam me ntsis thiab sib txawv ntawm cov tub ntxhais hluas-tsav cov khoom uas nws tau tsim tau ntau xyoo ... nyob rau hauv qhov tseem ceeb nws xav kom nws daim ntawv lo sawv cev rau ib pawg neeg uas loj hlob tuaj thiab nrhiav ib yam dab tsi hnav uas ua. paub txog lawv txoj kev ua neej.

Lub sijhawm no, skateboard legends Tony Hawk pom Jade lub zeem muag thiab qhia nws txoj kev mob siab rau qee yam tshiab hauv kev zam. Koom tes nrog nws, lawv tsim ib tug txiv neej tshiab daim ntawv lo 'How' nyob rau hauv lub tuam txhab tsim hom, Blitz Distribution. Kev tshoov siab ntawm lub hom phiaj no yog los tsim cov khaub ncaws ncaws pob tam sim no uas yuav ua tiav qhov kev xav tau tshwj xeeb rau cov khoom lag luam uas muaj txiaj ntsig zoo rau kev ua kis las thiab suab paj nruag kev ua neej.

Howe's menswear label pib raws li kev sib xyaw ntawm European zam tiam sis thiab fabrications, nrog punk dandy aesthetic.

Jade hais txog qhov zoo li no yog "cowboy punk ntsib tus txiv neej Askiv hauv tebchaws", thiab cov lus piav qhia txuas ntxiv ua haujlwm raws li Howe kev tshoov siab rau txhua lub ris tsho tsim los rau niaj hnub no. Sai sai, Howe tau dhau los ua hom kev xaiv rau cov txiv neej thiab cov khoom lag luam tau loj hlob mus rau qee tus txiv neej lub khw muag khoom thoob plaws North America. Rau xya xyoo, cov khoom sau tau tawg. Howe tau yeej cov ris tsho hnav ris tsho, deconstructed blazer thiab sophicated woven ua ntej lub khw muag khoom loj ntawm cov khoom no.

Nyob rau hauv ntau txoj kev Howe tau qhia thiab txhais qhov tshiab saib rau cov txiv neej uas stylish thiab masculine ib qho kev ua tiav uas nws tau muab rau Stuff Magazine Style Icon Award hauv 2005.

YUAV UA LI CAS YUAV TSUM PAUB

Niaj hnub no, Howe tau hloov zuj zus mus rau hauv lub neej niaj hnub American hom rau lub zog tshiab muse, Creative Workforce: kev ua haujlwm nyuaj - ua si nyuaj, muaj tswv yim thiab ua haujlwm siab.

"Kuv ib txwm tau txais kev tshoov siab los ntawm cov neeg tho kev uas tawm sab hnub poob thiab txhais txoj kev ua neej ntawm kev hloov kev ua haujlwm nyuaj rau hauv kev ua si tsis zoo. Kuv piav qhia nws li hnav khaub ncaws Creative Workforce los ntawm Studio mus rau Xuab zeb ”. —JH