Nicola Formichetti amadziwika ndi njira yake yopangira malonda - uyu ndiye munthu yemwe adalengeza posachedwapa mgwirizano wotsatsa pakati pa Diesel (omwe ndi director director) ndi Pornhub. Koma, pa chizindikiro chomwe amachitcha "mwana" wake, Nicopanda, Formichetti m'malo mwake wasankha kuti awonetse ena omwe amawakonda mu kampeni ya SS16 yopangidwa ndi Christopher Makos.
Wojambula waku America ali ndi mbiri yochititsa chidwi ndipo adagwirapo kale ntchito ndi Man Ray ndiAndy Warhol, kotero Formichetti anali wofunitsitsa kujambula kuchokera pazomwe adakumana nazo ndikuphatikiza ndi talente yachichepere. Zithunzi zomwe zimatulukapo zimakhala ndi "mbali yolimba komanso yofewa ya Nicopanda" monga momwe wojambulayo amanenera, "ndi kuphatikizika kwa miyambo ing'onoing'ono yomwe imawombana m'chilengedwe chimodzi." Mutu uwu wa juxtaposition ndi ulusi wolumikizira pakati pa zosonkhanitsira ndi chithunzi chilichonse, zonse zomwe zimaphatikiza zithunzi za punki ndi zofewa, zachikondi.
Ponena za kuponya, Formichetti nthawi zonse amakhala womasuka za kufunikira kwa kusiyanasiyana, nthawi zambiri amakankhira abwenzi ake ndi ma muses mosiyana ndi zitsanzo. Nyengo ino, nyenyezi zikuphatikizapo ojambula Phillipa Horan ndi Sydney Weisman, chitsanzo-slash-skater-mwana Anthony DeFalco ndi ET Chong, bwenzi la wothandizira wake - onse a gulu la Nicopanda. Ponena za poppers ndi mapiritsi, akufunitsitsa kutsindika kuti si mankhwala - ndi maswiti, opangidwa kuti amasule Nicopanda pamwamba. Ndikovuta kulingalira mndandanda wazithunzi zomwe zimakhala zophiphiritsira za chikhalidwe cha wopanga. Monga akufotokozera, “Mafashoni ndi a aliyense. Ndizopanda amuna, zopanda zaka komanso za anthu omasuka komanso omwe akufuna kusangalala! ”