adidas akuyesera kukweza mbiri yake mu dziko la mafashoni, ndipo kuyesetsa kwake kwaposachedwa pachifukwachi ndi mgwirizano ndi Junichi Abe wa ku Japan Kolor. Awiriwa adagwirizana kuti apereke kusintha kwabwino pamzere wamasewera a adidas.
Abe, yemwe adathandizira kukhazikitsa Junya Watanabe ndipo wagwira ntchito ndiYohji Yamamoto, amadziwika bwino chifukwa chobweretsa mabala apadera ndi nsalu pa zovala zake. Kugwirizana kwake ndi adidas kumabweretsa m'mphepete momwemonso pamavalidwe ochita masewera olimbitsa thupi ndi zosonkhanitsira zidutswa za 21 zomwe zimaphatikizapo jekete yachitsulo, yazaka zakuthambo yokhala ndi zipi za asymmetrical, ndi malaya opangidwa kuchokera ku jersey ya Climachill, yomwe imasunga kutentha kwa thupi ngakhale mukugwira ntchito. .
Mgwirizanowu umawonekanso kuti uli ndi zazifupi zosanjikiza, ndi jekete la neoprene. Padzakhalanso nsapato ziwiri zatsopano zomwe zimagwiritsa ntchito ukadaulo wa Climaheat, Climachill, ndi Boost kuchokera ku adidas.
“Masewero amasewera ndi ogula kwambiri; ndizovala zamasewera, kotero pali zinthu zambiri zamafashoni , "Dirk Schönberger, director director of adidas'sport style division, adauza Business of Fashion ponena za mgwirizano wa mtundu wa zovala zamasewera ndi zilembo zamafashoni. Schönberger adawululanso kuti pakhoza kukhala zambiri zamtsogolo. "Tiyenera kupereka - osachepera sabata iliyonse - chinthu chomwe chimakondweretsa ogula," adatero. "Kukhazikika komanso [kuthamanga kwa intaneti] kwasintha momwe timachitira zinthu."
Mzere wa adidas x Kolor udzafika m'masitolo pa Seputembara 25. Pakalipano, mukhoza kudontha pazithunzi zomwe zili pansipa.