Hermès alanda Los Angeles Downtown ndikumaliza ntchito yake, amadzaza wowonera waku America ndi mzere wake wa Spring/Summer 2017 wa njonda okha.
Chiwonetserochi chidatengedwa pa Marichi 9 watha ku Downtown Los Angeles Arts District. Inali chiwonetsero chokongola kwambiri komanso cha retro kwa Hermès, chowonetsa mitundu yatsopano yamitundu yapamwamba komanso mathalauza omasuka, monga momwe mumakhalira mu 50's ku LA.
Malinga ndi WWD, kupatula zitsanzo zojambulidwa, panalinso mamembala amtundu wapamwamba wa LA akuyenda muwonetsero - mkulu wa MOCA Philippe Vergne ndi mnzake wa Commune Roman Alonso. Adakoka zipolopolo kuchokera kwa azimayi ena owoneka bwino pagululo monga Lisa Eisner, Erica Pelosini ndi Brigette Romanek.
Pambuyo poyang'anira zaluso za amuna Véronique Nichanian atagwada, Hermès waku Paris USA Purezidenti ndi wamkulu wamkulu Robert Chavez adati, "Takhala tikulota za madzulo ano kwa zaka zopitilira ziwiri. Ndi malo abwino otani oti mukhalepo kuposa kukhala pansi pa nyenyezi mumzinda wa LA, kumalo omwe ambiri a inu simunakhaleko? " Ankanena za malo omwe ali pamtunda - malo osungiramo mafakitale omwe ali pafupi ndi njanji za sitima, kumene nyumbayo inapanga gulu lonse lapamwamba kwa usiku umodzi wokha.
Axel Dumas, Purezidenti wa Hermès komanso m'badwo wachisanu ndi chimodzi wa kampani yoyendetsedwa ndi mabanja, anawonjezera, "Zikomo kwa nonse ndi ma GPS anu chifukwa chobwera kudzakhala nafe." Dumas anafotokoza kuti sitolo yoyamba ya Hermès ku New York itamangidwa mu 1929, kampaniyo inabwerera ndikusankha Rodeo Drive, "choncho Los Angeles ili ndi malo apadera mu mtima mwathu."
Nyenyezi ya burlesque Dita Von Teese anali pagulu la chef Bobby Flay, director of Los Angeles County Museum of Art Michael Govan, katswiri wamaluwa ndi onunkhira Eric Buterbaugh ndi akatswiri otchuka a Johnny Wujek ndi Brad Goreski, omwe onse amakhala kutsogolo kunja, mtawuni. LA Arts District-set fashion show.
Anthu adagwira mwachidwi mawonedwe ansalu opangidwa ndi furemu ndikulowera kumalo osungira zithunzi "osambitsa magalimoto", pomwe panali zotengera za Birkin bag (zoyang'aniridwa mosamala ndi ogwira ntchito). Ena, monga Shaun Ross wodziwika bwino wa Insta, adayenda maulendo angapo kuti akagwire ma Boomerang ambiri.
Nthawi ya 9:30, anthu adakokedwa panja ndi phokoso la Cold War Kids, akusewera pabwalo lamtunda kumbuyo. Zinali ngati mtundu wapamwamba kwambiri wa Coachella, monga zakudya zabwino zochokera kwa ophika a Ludo Lefebvre, Jon Shook ndi Vinny Dotolo anali kuperekedwa kuchokera ku Airstream ndipo Andrew Firestone woyenerera anagwedezeka ku nyimbo pamene akumwa botolo la mowa waluso.
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