H&M ikuyimbiranso chitsanzo Maximiliano Patane. Kuwombera pa Brooklyn Bridge posachedwa kuchokera ku H&M's L.O.G.G. Amuna mzere, Maximiliano ndi wokonzeka m'chilimwe chofunda ndi kusankha mwanzeru kwa makiyi otsika olekanitsa kuchokera ku malaya otsika pansi ndi akabudula osindikizidwa mpaka ma teti ojambula.