Louise Trotter akuganiza za Lacoste ngati mtundu wophatikiza, womwe umathandizira mitundu yonse yamasewera ndi masewera.
Pakhoza kukhala pali ukonde wautali wautali pakati pa malo owonetserako ndikugwedeza kwa mipira ya tenisi pamawu omveka, koma chiwonetserochi sichinali cha masewera a racket.
Louise Trotter akuganiza za Lacoste ngati mtundu wophatikizika womwe umagwira ntchito zamtundu uliwonse - komanso gulu lamasewera - kaya ndi tennis, skateboarding, basketball, kukwera mapiri kapena ngakhale kuyenda mozungulira tawuni panjinga ya messenger.
Trotter, yemwe adayamba kupalasa njinga kukagwira ntchito panthawi yotseka ndipo adayamba kuyamikira kwatsopano anthu omwe amayenda pa mawilo awiri, adatcha zosonkhanitsazo "yunifolomu yatsopano yamagulu ndi mabanja atsopano." Ananenanso kuti akufuna kukumbatira mitundu yonse yamasewera - ngakhale amithenga omwe amakwera njinga kuzungulira tawuni tsiku lonse.
Mitundu yake yopangidwa ndi patisserie inali yokongola: zowoneka bwino, zopepuka za rabara zopepuka ndi masiketi ozungulira adabwera mu shuga pinki kapena rasipiberi; Ma tracksuits ang'ono okhala ndi ma jekete obowoka anali mthunzi wamkaka wa timbewu ta timbewu ta timbewu ta timbewu ta timbewu ta timbewu ta timbewu ta timbewu ta timbewu ta timbewu ta timbewu ta timbewu ta timbewu ta timbewu ta timbewu ta timbewu ta timbewu ta timbewu ta timbewu ta timbewu ta timbewu ta timbewu ta timbewu ta timbewu ta timbewu ta timbewu ta timbewu ta timbewu ta timbewu ta timbewu ta timbewu ta timbewu ta timbewu ta timbewu ta timbewu ta timbewu timadziti bwino.
Zovala zakunja zinali zonyezimira, ndipo zidaphatikizirapo poncho pamwamba yosalowa madzi mu Girl Scout wobiriwira wosanjikiza pa siketi ya skater ndi pamwamba pa kolala; ndi anorak wowoneka bwino wabuluu wokhala ndi zipi zothamangira m'manja.
Zoluka zidabwera ndi geji yabwino yama seti a sweti amizeremizere yowonda, kapena anali okhuthala ndi nthiti, monga mu sweti yosangalatsa ya tenisi yokhala ndi mikwingwirima yosagwirizana pa kolala ndi ma cuffs. Zingwe zazitali za ulusi wamitundu yolendewera pa logo ya ng'ona ya Lacoste.
Nsalu zina zinkaphatikizapo nayiloni yonyezimira, yooneka ngati parachuti yopangira ma hybrid mathalauza onyamula katundu kapena ma jekete okhala ndi manja otuwa omwe amawoneka ngati akupinikiridwa kuchokera pampando.
Trotter akusangalala ndi kusokoneza ma code a nyumba, kusewera ndi mitundu ndi nsalu, komanso kutenga ma hybrids amasewera ndi misewu kupita kumtunda kwatsopano. Nzosadabwitsa kuti adapeza mawonekedwe ochuluka chotere ndi tatifupi ndi zingwe za okwera miyala. Wopanga uyu akukonzekera kupitiliza kukulitsa.