Kwerekana Louis Vuitton ya Virgil Abloh mucyumweru cyimyambarire ya Paris. Virgil Abloh yunamiye Michael Jackson, hamwe na seti yerekana amashusho yumuririmbyi wa “Billie Jean.”
Ibimenyetso byari mubutumire - gants imwe yera, yuzuye rhinestone - nubwo abayoboke ba hafi ba Virgil Abloh bari basanzwe bazi ko igitaramo cye cyabagabo baguye kuri Louis Vuitton cyari kijyanye na Michael Jackson, ikiganiro kikaba cyerekanwe muri Grand Palais i Paris. .
Imyenda yo mu muhanda guru, label ya Off-White yasizwe amavuta ashyushye kurusha ayandi ku isi muri iki gihe, yari yazamuye umupfundikizo ku nsanganyamatsiko mu kiganiro yagiranye n’ikinyamakuru Interview mu Kuboza, azamura umuco gakondo w’ibanga mu mazu meza yo kwiruka. -kugeza kumurongo wabo werekana.
Abashyitsi binjiye mu ihema ryijimye mu busitani bwa Tuileries, aho ikirango cyari cyongeye gukora imfuruka y'umuhanda wa Manhattan nijoro, cyibutsa amashusho ya “Billie Jean” ya Jackson - yuzuye n'amabuye ya kaburimbo. Abashyitsi, barimo abaraperi Offset, Gunna, Kid Cudi na Skepta, bihunamye.
Igice cya asfalt cyasobanuye ibara ryibara ryikusanyamakuru, ryari inyanja yumukara nuwijimye, hamwe na pop idasanzwe yumutuku numutuku - ahari ibara rifitanye isano cyane numwami wa pop.
Mubyifuzo bishya byubudozi bwa Abloh harimo amakoti abiri - ikoti ngufi ifite igitambaro cyoroshye cyambarwa hejuru yumwenda muremure - hamwe na jacket ya Zoot yambaye buto ihishe. Kuba Jackson yarakundaga imyambaro ya gisirikare byanyujijwe mu musego wa padi no mu bwoko bwa crest ku ngamiya yambaye ingamiya yambaye ikote.
Ku rundi ruhande, imyenda yo hanze yari swagger ya hip-hop. Amahitamo yarimo amakara yimyenda yamakara hamwe na monogramme yogoshe; umwenda wikubye kabiri muri powdery ingona-yashushanyijeho uruhu rwa nubuck, hamwe na kote ya Monogram yumukara wuzuye intama ya puffer yambaye ikoti hamwe nigikapu kinini cya Keepall.
Hariho umurongo ugaragara werekeza kuri Abloh yerekanwe bwa mbere kuri Vuitton muri kamena gushize, ukoresheje icapiro ryoroheje ryerekana abantu bavugwa muri "The Wiz" - 1978 yasubiwemo na "Wizard of Oz" yakinnye na Jackson nka Scarecrow. Inyabutatu yo hejuru yiziritse hejuru yunvikana kumyambarire yumuririmbyi wumuririmbyi, mugihe T-shirt yacapishijwe ishusho yibirenge bye yambaye imigati n'amasogisi yera yubashye ubuhanga bwe bwo kubyina.
Mubyukuri, imigati yari inkweto zo guhitamo muri iki gitaramo, zifata inkweto Abloh azwiho. Baje muburyo bwuruhu nicyatsi cya flannel, byuzuyemo urunigi ruhuza ashyiraho nkumukono mushya wa Vuitton. Abloh yagize ati: "Kuri njye, barashobora kuba beza kandi bashya, kimwe na Stan Smiths yera."
Kurenga igishushanyo mbonera, yashishikazwaga nubutabazi bwumurimo wa Jackson, cyane cyane "ubutumwa bwa bose, kwishyira hamwe no gukunda" bwatanzwe binyuze mumishinga nka "Turi Isi" imwe rukumbi. Muri uwo mwuka, imyenda y'uruhu yaje mu ibendera ryerekana ubwenegihugu bw'ikipe ye ya sitidiyo.
Igishushanyo cy'ibendera ry'Amerika cyakoreshwaga mu buryo bwa tone ku guhanagura izuba ryiziritse ku zuba, byerekana uburyo kutabangikanya bishobora kugera ku busobanuro bw'uburinganire.
Mubyukuri, Abloh yafunguye urwego ruhebuje kubantu batandukanye nkabandi bashushanya imbere ye. Mu kwerekeza ku mizi y'imyenda ye yo mu muhanda, yari afite umuhanzi wa graffiti Futura spray-amarangi mu gihe cyo kwerekana, yanagaragayemo abaraperi nka Octavian na Sheck Wes ku nzira, n'amajwi ya Live yakozwe na Dev Hynes.
“Copier c'est voler” (“Gukoporora ni ubujura”) soma ikirango ku rukuta rumwe - nta gushidikanya ko ubutumwa bwandikiwe abashinja Abloh kwigana gusa ibitekerezo by'abandi bashushanya. Undi yari yihishe mu nyandiko zerekana munsi y’umutwe “Irony,” asobanura agira ati: “Kuba Virgil Abloh ahari Louis Vuitton.”
Abloh azi neza ko abayoboke be bato badashobora kwigurira imyenda yateguye kuri Vuitton. Ibyo atanga, ahubwo, ni urugero rwo gukurikiza.
Ati: "Ni ngombwa guhanga. Instagram ni ubuntu. Nkunda ko manda yanjye murugo ifungura itara. Ntabwo ari ugutunga ikintu. Kuri njye, nanjye sinashoboraga kubigura - Nifuzaga. Nibyo byampaye imyitwarire yakazi. Niyo mpamvu ntasinzira - kuko nshaka ibintu kandi ndabikorera ”.
Niba gahunda ya Abloh yazamuye amaso mu ntangiriro, birasa nkaho LVMH Moët Hennessy Louis Vuitton yahisemo neza: Igitaramo cye cya kabiri cyari gishimishije.
Louis Vuitton Impeshyi / Impeshyi 2019 Paris