MILAN, 19 MUTARAMA 2016
na ALEXANDER FURY
Ubusanzwe, Giorgio Armani afata umuheto we wo kwiruka muri Milan sporting navy - swater cyangwa T-shirt. Hue yari linchpin yicyegeranyo cye cyagwa 2016, kuko yashimangiye umwuga we hamwe n imyenda yumugabo wa Armani. Kuki? Kuberako navy ari classique, idashishikaje, kandi irashimishije kwisi yose, ibintu byose biranga ibihe byiza bya Armani.
Igihe gifite ibisobanuro bike kubasinyisha Armani. Mugihe isi yuburengerazuba izenguruka kuri kalendari ya Geregori, ikirere kizamuka kandi kigwa, Armani akora wenyine. Niwe udasanzwe udasanzwe ufite imbaraga zo kubikora; reka tubyite kalendari ya Giorg-orian, bigaragara ko igenda gahoro gahoro, ihagaze hanze yimyambarire. Iki gitaramo cyongeye kwerekana ubudashyikirwa bwa Armani: Yahinduye imideli ye yumugabo hamwe nabagore, bahuza neza aho, ahari, mahmal yahuye nigituba cye kandi bamukubise mukibero kinini hejuru yumwenda wa cocktail kuri we. Yatanze igitekerezo cy'isanzure rya Armani, imwe igereranya n'iyacu, ariko itandukanye rwose.
Birumvikana ko imyenda itari iyindi si. Nibisanzwe bya Armani, ibitekerezo byerekanaga igihe kirekire kandi bigahinduka buhoro buhoro mugihe runaka. Cashmere rero, vicuña, na alpaca Armani berekanye uyumunsi, bisa nkibyavuye mumyaka 20 ishize, byagaragaje itandukaniro ritagira ingano, byerekana mu buryo bwihishe ibihe byashize abandi bashushanya bakurikiza cyane. Baciwe mugari, bigufi mumubiri, kenshi amabere abiri, kandi bakorerwa uburyo bwo gukaraba bimenagura hejuru yigitambara, koroshya byose. Indi mvugo yigihe.
Armani ashishikajwe nigihe? Muri 2015 yijihije imyaka 40 mu bucuruzi, umwaka ukurikira isabukuru yimyaka 80. Mugihe abandi bashushanya baganira kubyerekeranye nuburyo bwamateka kugirango bakore imyenda igezweho, Armani mubyukuri yongeye kuvugurura amateka ye, ibihe byigihe, atunganya ibya kera, arema ejo hazaza kuva kera. Armani yavuze ko iki cyegeranyo, kivanze n’ibishushanyo byakuwe mu majyaruguru ya Afurika no mu nyanja ya Mediterane, kandi bigashishikarizwa n'amashusho ya William S. Burroughs yambaye ikositimu yamenetse ahantu runaka muri Tangier, byari hafi y'urugendo. Urugendo muri Armani - urugendo rutinze, gari ya moshi ya nijoro (ubururu) yerekeza Giorgio.
Ubwihindurize bworoshye, bwaka buhoro bugaragara muri Armani yerekanwe - rimwe na rimwe biratangaje, ariko hano biraruhije - bitera kwibaza byinshi, binini. Ni kangahe abantu bifuza ko ikintu cyatanyagurwa kandi kigahinduka rwose uko umwaka utashye? Ni ikihe giciro gishya? Ndakeka ko Giorgio Armani abona ko buri cyegeranyo cye ari gishya rwose, yarose kuva kera. Izi itandukaniro muri bose, nubwo tutabizi.