Philipp Plein waxa uu soo bandhigay ka buuxa testosterone iyo pheromones line labiska cusub ee Plein Sport Dayr/Jiilaalka 2017 ciwaankeeduna yahay hashtag #FirstRuleNoRules.
#PleinSport waa astaanta dharka isboorti ee ugu horeysa ee firfircoon ee aduunka. Plein waxay doorataa ciyaartoyda jir dhiska ugu fiican aduunka si ay u qaabeeyaan dharka firfircoon ee hawada sare, qalabka orodka, labiska jimicsiga iyo kubbadda kolayga, sanduuqa, dharka cirka.