Xilligii hore Charles Jeffrey "LOVERBOY" oo laga sii daayay MAN, waa hindise wadajir ah oo ka dhexeeya Topman iyo Fashion East (ururka aan faa'iido doonka ahayn ee ay aasaaseen Lulu Kennedy MBE iyo Old Truman Brewery 2000).
Hadda LOVERBOY wuxuu farxaddiisa u keenaa toddobaadka Fashion-ka London: Ragga leh masraxa bannaanka-baxa wareegga wareegga. Dunida cajiibka ah ee LOVERBOY waxaa ka buuxa khiyaali, xasuus caruurnimo, jilayaal qallafsan, shaqsiyaad awood leh, sida dhagxaan "Alice Wonderland".
"Carruurtu waxay ku sarreeyaan cabitaanka iyo daroogada" ayaa soo xigtay t-shirt jaalaha ah oo leh goono dheer oo leh crinoline, waxaad arki kartaa gowns farshaxanimo is-khilaafsan, sida nooc kastaa wuxuu leeyahay sheeko-sheeko u gaar ah, sida rinjiyeynta farshaxanka.
Charles Jeffrey wuxuu naftiisa ka dhiirigeliyaa fanka, masraxa, filimada, rinjiilayaasha caanka ah sida kuwa awoowayaashood dhaqameed (ka fikir Taboo, the Batcave, Blitz), kuwaas oo arkay kooxo burcad ah oo si xun u lebisan oo ku soo degaya waddooyinka London, asalka LOVERBOY wuxuu ahaa DIY - boos banaan ee Vogue Fabrics, qaar ka mid ah handmade, Quluub Rafaa iyo sawiro daabacay off internet-ka oo ku dheggan si aan kala sooc lahayn derbiyada.