Re ikhethela:
Branding: ho etsa lihlahisoa tsa mokhoa oa bophelo bakeng sa batho ka bomong (celeb, lipapali / baatlelete, boitsebiso ba khoebo) joalo ka mohala oa cologne, liaparo, lisebelisoa le lihlahisoa tse ling tse ka amanang le botho ba bareki.
Nts'etsopele ea Litšoantšo, ho paka le ho bapatsa: ho nka motho kapa sehlahisoa le ho theha setšoantšo sa sona lets'olong (khatiso, livideo… ect)
Lipolelo tsa pele/Ho qala: ho tsoa thelevisheneng, filiming, limakasineng, lihlahisoa… li li fa sechaba ka liketsahalo tsa k'hapete e khubelu.
Ke thabetse haholo ho hlahisa lingoloa tsa mofuta ona mona ho Fashionably Male, lekhetlo la pele leo re buileng ka lona ka ho sebelisana 'moho le ne le le bohlokoa ho nna, Tobin Alexander e etselitsoe Creative le Marketing o tseba hantle hore na mohlala o batla eng le o hloka eng, o tseba hantle hore na mohlala o lokela ho etsa eng khoebong, empa seo ha sea lekana, haeba u le moetsi oa litšoantšo, motšoantšisi, baetsi ba feshene le tse ling kaofela. ikopanye le eena, o batla feela ho u tataisa tseleng ea khoebo le e atlehileng.
KE LEBOHA HAPE KE TSELENG TSA KA TOBIN ALEXANDER POPOLO LE MPATSO.