Umyili wefashoni waseJapan uMihara Yasuhiro waqala ukwenza igama lakhe kwizihlangu, esenza umgca wakhe wokuqala wezihlangu ngo-1994 ngelixa wayefunda kwiYunivesithi yaseTama Art. Udunyiswe ngenxa yendlela entsha yoyilo, uMihara wakhawuleza waguqulela umbono wakhe kwileyibhile yakhe yezihlangu zika-1997 “ Miharayasuhiro“.
kwi-1998 uMihara uqalise ivenkile yakhe yokuqala, i-SOSU, ethetha "inombolo enkulu", e-Aoyama, eTokyo. Emva kokuzimisa njengamandla alawulayo kwimarike yezihlangu, uMihara wagqiba ekubeni andise ummandla wakhe wokudala. Ukuphuhlisa isitayile sakhe sokutyikitya-ithulisiwe, i-monochromatic kunye nedolophu ecacileyo-uMihara waqala ukuyila iimpahla zamadoda kwangaloo nyaka. Ngo-1999 inkampani ye-‘SOSU CO., LTD.’ yasekwa kwaye, ngenxa yokwanda kweshishini ngokukhawuleza, igama lenkampani latshintshwa laba yi-'SOSU INTERNATIONAL CO., LTD.'
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