Njengoko kuhlala kunjalo kwimiboniso yefashoni, isimemo somdlalo wokuqala we-Y-3 waseParis unike umkhondo wokuqala. "Hlala apha!" yakhala iikhaphu zencwadi ehlekisayo. “Ndiza kufuna uncedo!”
Ngokucacileyo u-Yohji Yamamoto wayenamagorha amakhulu engqondweni, kwaye, akukho nanye echuliweyo, wazibeka phambili njengomthungi wabo. Kodwa isicathulo sifanelekile (le nto ingumntwana we-Adidas, ngokuphindaphindiweyo kunokuba yayiyi-sneaker). Abaqulunqi beengubo zamadoda bahlala bexoxa ngokudityaniswa kokusebenza kunye nesitayela, kwezemidlalo kunye neempahla ezilungiselelwe: Y-3 ngaphezulu okanye ngaphantsi wabhala incwadi. Yabhabha yangena eParis ukuze ikhumbuze ihlabathi ngaloo nto. Bekunganyanzelekanga ukuba ufumane uncedo: Luncedo.
Ewe imbonakalo yomhlaba itshintshile ukusukela oko u-Y-3 wafika kwiminyaka elishumi eyadlulayo. (Ubuninzi beRaf Simons 'abaqeqeshi be-Adidas abanemibala emininzi kubaphulaphuli bodwa bakukhumbuza ukuba intsebenziswano yefashoni / yezemidlalo ngoku ithathwa njengento enikeziweyo, kungekhona into entsha.) Sekunjalo, u-Yamamoto kunye no-Y-3 bazikhulula ngokufanelekileyo. Kwiqoqo elide kunye nemveliso enzima, dlala ngomlinganiselo-i-nod, ngokwelebula, ukuya kwii-couturiers ezingamashumi amathandathu-zibeke ii-showpieces. Iihoodies ezinemigca zoluliwe zaba zii-tunics, iibhulukhwe ezimfutshane zokuzilolonga zaba yibhulukhwe ye-sarouel, kunye nejacket yengoma kwi-blank blanket-cum-poncho, i-debonair eyanele i-corsair. Ukuba iimpahla zenza indoda, ii-capes zenza iqhawe.
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