Uyini umgomo womklami wengqephu namuhla? Ukudala izingubo ezithembekile, ngokusho kukaMiuccia Prada, njengoba ebonise ngeqoqo lakhe elifiselekayo.
Izwi elilodwa, ukubuka okuningi. Eqoqweni lakhe lokugcina njengomqondisi wezobuciko eyedwa wePrada - kusukela ngoSepthemba uzojoyinwa ophikweni lokudala lukaRaf Simons - uMiuccia Prada uvumele amaciko amahlanu ahumushe umzamo wakhe wasentwasahlobo ngamavidiyo amahlanu amafushane, anikeza izincazelo ezihlukene futhi athathe okwabesilisa nabesifazane. ima emugqeni.
Umlayezo uqhamuke unamandla, ubumbene futhi ubumbene njengakuqala. Ubhubhane, isimo esibucayi somnotho, ukungezwani kwezenhlalo okusabalala umhlaba wonke akukwazi ukushiya noma ubani engenandaba, futhi akukwazi ukushiya umklami ozwela njengoPrada engaphenduli.
“Ngicabanga ukuthi umsebenzi wethu njengabasiki bengqephu wukuthulela abantu izingubo, wubuqotho balo. Lokho ngempela ukubaluleka komsebenzi wethu - ukwakha izingubo ezinhle, ezihlakaniphile. Kule sizini, sigxile kulowo mbono: imayelana nezingubo, mayelana nokunikeza inani lezicucu, ”kusho uPrada. "Izingubo zilula - kepha ngomqondo wokulula njengekhambi lenkinga engenamsebenzi. Lesi yisikhathi esidinga ukujula okuthile, isikhashana sokucabanga nokuzindla ngezinto. Senzani, imfashini ngani, sizeleni lapha? Imfashini inganikela ngani emphakathini?”
Ngokuhambisana nokuzibophezela kwakhe, umklami wamukele indlela engathandeki kodwa eyinkimbinkimbi kakhulu, encane kodwa ethinta inhliziyo. Ehlanganisa umsebenzi kanye nobuhle, uphakamise i-alpha ne-omega yesichazamazwi semfashini yomkhiqizo, engafaki i-nostalgia, isifiso sanamuhla kuphela.
Ukuthinta kwe-Nineties minimalism kwavela kanye ne-vibe ye-Sixties ehlakaniphile, kodwa i-Prada igxile kuphela kulokho okubalulekile namuhla, kubafana namantombazane, amadoda nabesifazane, abaphila emhlabeni wethu, nezinjabulo zawo kanye nemingcele yawo.
Amasilhouette abukhali, amancane achaza ukugqokwa kwamadoda, lapho amasudi abukeka kahle nezitayela zezingubo zangaphandle ezingelula, zonke ezigqokwe namahembe amhlophe qhwa, zazihlanganiswe namabhomu ejezi, amabhulukwe ethrekhi, amajakhethi angasindi anempahla yokusebenza, kanye nezimbambo ezithokomele eziyimpushana. amathoni.
Ekugqokeni kwabesifazane, imigqa eqondile, eyingcaca yamajazi e-duchesse kanye namasudi agqoke amabhulukwe e-stirrup ayephikisana nevolumu efana ne-couture yama-frocks abesifazane neziketi ezigcwele, ngezinye izikhathi zagxivizwa nge-iconic metallic tag ye-Prada. Idlala iphalethi eqinile yezinto eziqinile, okuhlanganisa okumnyama, okumhlophe, okumpunga kanye nokusikisela kwekamela nokuphinki okuyimpuphu, i-Prada yethula izinhlobonhlobo zezimbali ezintekenteke, ezazibonakala njengezimbali ezintekenteke, ezinhle ezikhula zisuka kukhonkolo.
Indlela yokusebenza yomklami ifinyelele isiqongo ngezingubo zobubanzi be-Linea Rossa, lapho izici zekusasa zingqubuzana nokuthinta kwe-retro ezimpahleni ezisebenzayo ezisezingeni eliphezulu ezinokuheha okupholishiwe.
Igxile ekuhlanzekeni nokubalulekile, ekusebenzeni nasekuthembekeni, iqoqo lePrada lihlole amandla obulula.