Imboni yezemfashini inokuncintisana kakhulu futhi lokho kuyiqiniso. Nsuku zonke, abantu beza nemibono emisha yokwandisa ama-horizons abo emakethe, futhi baqinise umncintiswano nakakhulu.
Uma umusha emakethe, noma usunesikhathi usemakethe futhi uzibuza ukuthi ungawathengisa kanjani amathrendi akho emfashini kubabukeli abakhulu emakethe, lesi sihloko ngesakho. Sizobheka amasu ahlukene ongawasebenzisa ukuze unwebe ukuthengisa kwakho okulandelayo kwethrendi yemfashini futhi uthole isikhundla esifanele embonini yemfashini. Qhubeka ufunda!
1.Yenza Ucwaningo Lwemakethe Oluningiliziwe
Kungumqondo omuhle ukuzijwayeza imboni kanye nesimo sayo samanje lapho uqala noma wethula uhlobo olusha. Siyini isimo samanje sokuthengiswa kwezingubo eziku-inthanethi? Ucwaningo lwemakethe luzoveza ukuthi ubani othengisayo, ubani othengayo, nokuthi kungani, kanye nolunye ulwazi olungakusiza uqonde kangcono ibhizinisi lakho lezingubo.Uzokwazi futhi umbono womkhiqizo wakho ngaphambi kokuwusungula. Ukwenza ucwaningo lwemakethe kukusiza ukuthi uqonde ukuthi ukulungele yini ukwethula umkhiqizo/ibhizinisi nokuthi imakethe ohlosiwe uyilungele noma cha.
2.Hlela Imibukiso Yemfashini Ukuze Ubonise Imikhiqizo Yakho Emisha
Imibukiso yezohwebo iyindlela enhle yokubonisa amathrendi emfashini emisha ofuna ukuyethula emakethe. Okudingayo nje ithimba elihlelayo elizosebenzisana nawe futhi liqinisekise ukuthi awunikeli kakhulu ngaphambi kokuqalisa, njengoba kungase kucekele phansi amathuba akho okuphumelela uma kuziwa kuleyo mikhiqizo ethile, ikakhulukazi uma omunye umuntu eyethula ngaphambi kwakho.
Ukuze uhlele i-expo yemfashini, udinga ukunaka lokhu okulandelayo:
Indawo
Indawo oyikhethayo inomthelela omkhulu empumelelweni yesibonisi semfashini yakho. Qiniseka ukuthi indawo ye-expo yakho ifinyeleleka kalula kubahambeli bakho kanye nezithameli eziqondiwe. Kufanele futhi ucabange ngesithombe lapho indawo iphrojekthi. Ingabe ufuna ukuveza umuzwa wobukhazikhazi endaweni ebizayo, noma ukholelwa ukuthi indawo ecwebezelayo encane inganele?
Ifenisha
Kubalulekile ukuba nefenisha enethezekile nesezingeni eliphezulu. Indawo enethezekile yokuthi abantu baphumule, baxoxe, noma bahlanganyele ingase yenyuse isibalo sabantu abeza embukisweni wakho. Ukusetshenziswa kwefenisha yekhwalithi ephezulu kunikeza izivakashi umoya omnandi futhi okhululekile, okuvumela ukuba bajabulele umbukiso ngokuthula. Ngokujulile, into yokugcina oyifunayo ukuthi ubhekwe njengongacabangeli ngenxa yokunganaki kwabahambele i-expo, uhlobo lwakho lwemfashini ngeke ludayise kahle ngesihloko esinjalo.
I-Decors
Uma uke waya noma wabuka noma iyiphi i-expo yemfashini, yonke into inakwa kakhulu, ikakhulukazi imihlobiso. Ufuna umcimbi wakho ube omangalisayo hhayi nje umbukiso wedwa.
Thola ukukhanya okufanele kokubili izethameli nesiteji futhi uqashe ithimba elihle elizokuhlobisa indawo yakho.
3.Invest in Marketing
Wonke amabhrendi athengisa kakhulu atshale imali eningi ekukhangiseni. Bathatha isikhathi sabo ukuqinisekisa ukuthi ukumaketha kwabo kuqondiswe kubabukeli abafanele. Okulandelayo izindlela ongaMaketha ngazo amabhrendi akho amasha:
1.Imibukiso yezohwebo
Imibukiso yezohwebo iyindlela emangalisayo yokubona ukuthi izimbangi zakho bezidala ini futhi, indlela elula yokubonisa amathrendi akho emfashini amasha. Ngombukiso wakho, qiniseka ukuthi uthola idokodo elihle futhi Izibhengezo zombukiso we-Aplus . Ahlukile futhi ahluke kakhulu esixukwini, okwenza ukuhluka kwawo kuhambisane.
Futhi zenzelwe ukukusiza ukuthi udayise umkhiqizo wakho kakhulu ngokuxhumana nokwamukela bonke abantu.
Ukuze wenze idokodo lakho ligqame, ungakwazi ukwengeza a isibonisi sangemuva phakathi nendawo yodonga lwedokodo lakho, ukuze wenze indawo yakho isebenze futhi ihehe isixuku.
2.Sebenzisa Amavidiyo Lapho Kunesidingo
Akuyona imfihlo ukuthi ividiyo idume kakhulu. Abakhangisi abasebenzisa amavidiyo bathola ukwenyuka kweholo ngamaphesenti angama-49 uma kuqhathaniswa nalabo abangawasebenzisi. Ngakho-ke, uma ungakwenzi lokho kakade, gxuma ebhodini lokumaketha ngevidiyo! Emkhakheni wemfashini, ividiyo ingasetshenziswa ngezindlela ezihlukahlukene.
Ukumodela abathengisi bakho abakhulu, ukukhombisa iqoqo lakho lasehlobo, noma ukunikeza umbono omusha emugqeni omusha konke okungenzeka. Ukuthengisa ngevidiyo ingasiza ngezikhangiso zenkundla yezokuxhumana, iwebhusayithi yakho, izinhlelo zokumaketha nge-imeyili, nokuningi.
3.Londoloza Ibhulogi Evamile Nesezingeni Eliphezulu
Ukubhuloga kungaba isu lokumaketha ngemfashini elisebenza kahle kakhulu ngaphezu kokuba indlela enhle yokuhlinzeka ngolwazi lwamahhala noluwusizo nezithameli zakho. Ibhulogi evamile nekhwalithi ephezulu ingase ithuthukise i-SEO yewebhusayithi yakho, okuholela ezivakashini eziningi zamahhala.
Izokusiza futhi ekuxhumaneni nezithameli zakho ukuze ukhuthaze ukwethembeka komkhiqizo, okungaholela ekusebenzisaneni komkhiqizo omusha. Ukuze ugcine abafundi bakho benentshisekelo, qiniseka ukuthi ibhulogi yakho ineshejuli yokushicilela evamile nengaguquguquki enezinto ezisezingeni eliphezulu.
4.Bambisana Nama-Blogger Emfashini Aziwayo
Lena akuyona indlela entsha, kodwa yileyo eqashwa abakhangisi bemfashini abaningi abaphumelelayo. Izithameli zakho zizokhula ngokuhambisana nezazo uma ungakha uhlu losaziwayo ezinkundleni zokuxhumana futhi uthole izindlela zokuxhumana nabo ukuze ubakhuthaze ukuthi basakaze umkhiqizo wakho nokuqukethwe.
Umugqa OphansiUkungena embonini yemfashini nokugcina isikhundla akulula. Imboni, njengoba kushiwo ngaphambili, iyaqhudelana impela. Izinkomba ezingenhla ziqinisekisiwe ukukusiza ukuzisebenzisa. Okuhle Ngenhlanhla!