Nhau huru mukati Ralph Lauren nyika ndiko kuuya kwePolo chitoro chitsva. Yakatemerwa kuvhurwa Nyamavhuvhu uno, iyo inomira-yega mureza, paFifth Avenue uye 56th Street, ichave imba ine mazinga akawanda emwana akura kunze kwedendere raajaira. Polo inogona kunge yakakura kupfuura mavara akagadzirirwa ayo anogovera nzvimbo nawo mumhuri yeRalph Lauren, asi kunzwisisika kwayo kwepamberi kwakange kwaita kuti iite sehama mudiki. Asi usaite chikanganiso, Polo haisi diki neimwe nzira. Ibhemoth. Nzvimbo yairi kuuya kuzogara yaimbove imba yeDisney, muchivakwa cheCoke. Izvo zvinoenderana. Ralph is a megabrand pakati pema megabrands.
Kutarisa kutsva kuPolo mune frat house-cum-hunting lodge iyo label inogadzira muimba yayo yekuratidzira, inokuyeuchidza kuti sekare semutsara, yakagadzikana zvakanaka. (Izvo hazvisi kuenda kumamiriro ekunze zvakanyatsoshandiswa, toti, jekete rekuveura, rinotaridzika kunge rine makore zana; semumiriri akakurumidza kutaura, kambani iyi yaive pamberi pekushandisa kuchembera pazvipfeko.) Pane kutsva kwakawanda kuPolo nekuda kwenzira yainosanganiswa zvakare. Yese preppy "classic," sekutaura, inopfekwa pasi, pamusoro, kana kusonanidzwa mune chimwe chinhu. Cardigans dzakashongedzwa ne tweeds, dzakarukwa nemaoko dzakashongedzwa, chinos chakadhindwa. Uye nyika yePolo ichazununguswa zvakare nekuiswa kwePolo vakadzi vanopfeka kudonha uku. Mumwe anofungidzira munun'una ari kubuda ari ega achagamuchira mukana wekuva nevasikana mukamuri yake.
Zvichakadaro, Purple Label neBlack Label zvinoramba zvichikura. The Fortune 500 CEO anoisa Purple wax anogona kunyura mudenga-high stand collar yebasa uye cashmere sweatpant yekupera kwesvondo-kunova kusvetuka kukuru kwekutenda, nguva chete ndiyo inozotaura. Nepo Purple ichiunza plummy-matatu-zvidimbu tartan masutu ezororo, Black Label, yakanyanya "European" (verenga: slim, yakapfava, uye isina kurongeka) yeRL yakagadzikana, yakasviba uye yakapfava. Pakati pe denim inoratidzwa nehaberdashery, uye haberdashery inoratidzwa nedenim, mabhachi ane mafudzi akapfava muziso reshiri uye micro-houndstooth akamira. Kubva kuDisney kuenda kuEuro, Ralph Lauren anotenderera pasirese.
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