MASSBRANDED, chikwata chepamusoro-soro chezvipfeko zvemumigwagwa zvevarume vanoda kupfeka zvisina kujairika vasina kupfeka, yakatanga kuunganidza kwayo kwechitatu ine musoro unoti 'Off-Duty'.
Mugadziri Misa Luciano anoramba achipesvedzerwa nehudiki hwake mumhuri yemauto; ino nguva ichikwevera kurudziro kubva kune yunifomu yekurovedza muviri inoshandiswa nevashandi panguva yekurovedza muviri, zvibooreso uye nguva yekusashanda-basa. "Ini ndaida kududzira zvakare kuneta kwemauto kune varume vane chivimbo vasingatyi kubuda," akadaro Luciano. ‘Mutayera wega wega wakagadzirwa semhando yeyunifomu, ine seti dzinogona kupfekwa pamwe chete kana kusanganiswa zvakasiyana nezvimwe zvidimbu kubva muunganidzwa.
Yakafemerwa neiyo yepakutanga mitsetse mesh sweatshirt kubva muunganidzwa wekutanga, MASSBRANDED's siginecha mesh series yakagadziridzwa ne6 zvitaera zvitsva, kusanganisira iyo ENDO ine maoko mapfupi kumusoro. Iyo ENDO yakagadzirwa kubva kumachira maviri akasiyana, kumberi kwakaisa zvine hungwaru ma mesh mapaneru anoviga uye anoratidza zviri pasi, nepo kumashure kune yakasimba nyoro yakasungwa jersey inotambanudza kuti iwedzere kunyaradza. "Zvakanga zvakakosha kuti isu tigadzire nzira itsva dzekushanda nemachira uye machira epamusoro-soro, tichichengeta aesthetics yemhando yezvipfeko zvemumugwagwa," anodaro mumwe muvambi Antoni d'Esterre.
Iko kuunganidza kunosanganisira sweatshirts, t-shirts, matangi epamusoro uye shorts mumasiginecha emhando yemavara madema uye machena. Misa Luciano anoseka "Tiri kutsvaga kuunza mavara matsva nematayera gore rino: Ndiri kufunga zvimwe zvipfeko zvekunze nematirauzi etrack-pant mune girinhi yemauto, heather grey uye navy blue…'
MASSBRANDED imhando yepamusoro yezvipfeko zvemumugwagwa zvevarume vanoda kupfeka zvisina kujairika vasina kupfeka. Chimiro chega chega chakagadzirwa kuti chive chakasiyana-siyana, chakasununguka uye chiri nyore kusanganisa nemamwe mabhureki, kutora ega ega mabhesikeri uye achiashandura kuita zvidimbu zvekutaura zviri nyore kupfeka. Mushure mekuhwina zita raLane Crawford's 'Inotevera Itsva Menswear Designer' muna 2016, mhando yacho inoramba iri izwi rinofambira mberi uye rine simba mufashoni.
MASSBRANDED inotengeswa pa-line pa massbranded.com uye inopa kutumira kwemahara pamaodha ese pasi rese.
MASI LUCIANO
Mass Luciano akashanda muindasitiri yemafashoni kweanopfuura makore gumi nemashanu, achigadzira mhando dzepasi rose seGUESS, Rock & Republic naVictoria Beckham naLee Jeans. Kubva kuPuerto Rico, akagara nekushanda muLos Angeles, Florence uye zvino Hong Kong uko ari Creative Director weMASSBRANDED.
ANTONI d'ESTERRE
Antoni d'Esterre anobva kumashure ekushambadzira, akashanda naSaatchi & Saatchi, Leo Burnett uye Publicis. Ikoko akakwanisa runako rwepasirese uye mararamiro emhando dzakadai saLancôme, Cartier, Ray-Ban, Biotherm naVidal Sassoon. Iye mutori wemifananidzo arikuuya ane basa rakabuda muHUF Magazine, Narcissus, DNA, Kaltblut, Plug Magazine uye Time Out.
Kana uchida unogona kushanyira basa rose re Antoni d'Esterre:
Photography Antoni d'Esterre @theadddproject
Models Dan Bevan @strongjaws & Brent Hussey @husseylife
Styling Mass Luciano @massluciano
Uye usakanganwa kutenga muunganidzwa mutsva pa:
Zvipfeko MASS @mass_branded
massbranded.com
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